That email was gross. Nothing else to add.
They expect gamers to show up and just assumed they indiscriminately buy everything they see on Kickstarter and boost them to over a million, but didn’t offer them a game.
They expect their fans to show up and boost them to over a million, but didn’t offer enough toys.
Now they’re making it OUR problem they haven’t broken $1m.
They’ll leave a comment in the Kickstarter when someone says “offer more stuff you’re losing momentum!” Saying “uh, we’re 900% funded with two weeks left, we’re doing Juuusssst fine, k, thnx!” But then turn around and say “we’re just widdle guys! Money pwease so we can have one millions!”
I love the Horsemen’s idea of PR is “we put up an Instagram post or send out an email to our fans and they’ll spread it around”, the idea they should have some reaching out directly to gaming news outlets is probably insane to them “no, they’ll either see the Instagram post or someone will send it to them, like how Dork Lair and Toy Bro signal post us on every platform that isn’t Instagram so we have no other social media presence!”
Kicktraq has their projection not even breaking $900k, and I’m inclined to believe that. A million slipped out of their grasp long ago. I definitely sense some fuckery is coming in the last week to try squeak past $1m, but there’s no way it organically hits that number on the path it is now.